Fitness & Wellness Project Solutions · Syria

Commercial Fitness & Wellness Solutions in Syria

From commercial gyms and sports performance centers to wellness facilities and hospitality projects, Sham Wellness brings international equipment brands, expert facility design and hands-on delivery to Syria's growing market.

11
Brands available through our group
6
Solution categories — from commercial gyms to sports performance
10+
Years of fitness-industry experience in Saudi Arabia & GCC
3
Countries — Saudi Arabia, Syria & Egypt

10+ Years of Fitness Industry Experience

Deep, hands-on experience delivering fitness and wellness projects across Saudi Arabia and the wider GCC — now brought to Syria.

Full-Service Project Delivery

From equipment sourcing and facility design to installation, service and financing — one accountable partner for your project.

A Jeddah–Damascus bridge

Positioned to connect Saudi capital and expertise with Syria's reconstruction-era market.

Equipment Categories

Fitness Equipment & Product Offering

Cardio

Treadmills, bikes, ellipticals, rowers and climbers from leading international brands.

Strength

Selectorized, plate-loaded and free-weight equipment for every training style.

Accessories

Mats, benches, racks and the small equipment that rounds out a facility.

Flooring

Rubber, turf and shock-pad flooring built for high-traffic training areas.

Lockers

Locker room and changing-area furniture for clubs, hotels and facilities.

Recovery & Body Analyzers

Recovery tools and body-composition analysis technology for members and athletes.

Service Capabilities

Fitness Facility Design, Consultancy & Project Services

Design

Space planning and equipment layout for new and renovated facilities.

Consultancy

Guidance on brand selection, facility concept and market positioning.

Sports Marketing

Marketing consultation, advertising and digital campaigns, sports event activations and brand identity creation.

Support & Maintenance

Ongoing servicing to keep equipment running and members moving.

Manpower Supply

Trainers, technicians and facility staff sourced for our partners.

Supply Chain Capabilities

Import, logistics and customs handling backed by our group's network.

Our Brand Portfolio

International brands, sourced through our group

Sourced through our group's established supplier relationships across the international fitness and wellness industry.

Marketing Capabilities

Full-service sports & fitness marketing

Beyond equipment and design, our Sports Marketing team helps partners build and promote their brand — from identity through to activation.

Brand Identity

Logo, visual identity and brand guidelines that give your facility a distinct market presence.

2D/3D Designs

Facility renderings, floor plans and visual concepts to bring your project to life before it's built.

Social Media Management

Content planning, publishing and community management across your social channels.

Digital Ads

Targeted campaigns across search and social platforms to drive qualified leads.

Sponsorships

Sports and event sponsorship strategy, negotiation and activation on your behalf.

Printing & Production

Signage, collateral and promotional materials produced and delivered to spec.

AI Solutions

AI-powered content, automation and analytics tools tailored to your marketing operations.

Photography & Videography

On-site photo and video production for facilities, events and campaigns — from social clips to brand films.

Our Market Entry

Why now, why Damascus

01

Favorable timing

Sanctions on Syria were substantially eased in mid-2025, and Saudi Arabia has since signed billions of dollars in new investment agreements with Syria across real estate, infrastructure and tourism.

02

Damascus first

Our initial focus is Damascus, where hospitality and residential reconstruction activity is already underway, with expansion to other cities planned as the market develops.

03

A Jeddah-to-Damascus bridge

As a Jeddah-based company with 10+ years of hands-on fitness-industry experience across Saudi Arabia and the GCC, we bring proven sourcing, design and service expertise directly into the Syrian market.

Our Footprint

Where we're headed

We're building deliberately, city by city — starting where the market is ready today, with a clear path to the rest of the country.

Map of Syria showing Damascus as Sham Wellness's active market and Aleppo, Homs, Latakia and Tartus as planned future expansion Aleppo Homs Latakia Tartus Damascus
  • Damascus Active — current focus
  • Homs Planned expansion
  • Aleppo Planned expansion
  • Latakia Planned expansion
  • Tartus Planned expansion

We're active in Damascus today. Expansion into Aleppo, Homs, Latakia and Tartus will follow as the market in each city develops.

“For Syria, we exist to bring complete, professional fitness and wellness solutions to a market that is ready to grow.”
Sham Wellness Team

Let’s discuss your project.

Tell us about your project or facility and our team will get back to you with solution options, pricing and lead times.